Why wasn’t Swype made available on Google Play previously?

The first public demonstration of Swype occurred in 2007, a few years before Android became a mainstream mobile operating system. At that time, it wasn’t clear how successful a business model based on application publishing in app stores for Android could be. Therefore, Swype, Inc. pursued and successfully secured business via OEM licensing which resulted in the pre-install of Swype on over 250 million devices to date. At this time, we’re thrilled to finally offer Swype to even more Swype fans on Google Play.

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